"The More You Know" public service campaign has been raising awareness of the country's most important social issues and motivating viewers to take action. This year, the multi-platform campaign focuses on four important topics: diversity, education, health and the environment.
The biggest talent from across NBCUniversal participated in the campaign this season, including: Alec Baldwin (30 Rock), Alison Sweeney (The Biggest Loser), Brian Williams (NBC News), Ken Jeong (Community), Mel B (It's A Scary World), Matt Bomer (White Collar), Seth Meyers (Saturday Night Live) as well as President Barack Obama and First Lady Michelle Obama.
Click here to view some of the awards.